Good distribution of a film is one of the key elements to the films success. Simply because if the film is not distributed to the right places and promoted in the most effective ways than no one will be interested in going to see the film or people just won't of heard enough information about the film to know that it has been released.
The distributors of the film decide where the film will be screened and at what cinemas/theaters it will be screened at, they also decide how long the film will be allowed to be shown at theaters. After this phase when the film is taken out of the cinemas and theaters it is made available on DVD and Blu ray, the distributors will then decide when it should be released and at what stores they will sell copies to, they will also set the original price of the DVD or Blu ray. Making a film takes a lot of time, money and hard work and there would be almost no point of doing this unless you had the right distributors to help you in getting the recognition that the films deserves and therefore making profits from ticket sales and DVD sales etc. This is why it is so important to have distributors who know what they are doing and know how to promote and distribute your product successfully.
I have researched two different that i think are suitable to distribute our media product. The first distribution company that i have researched is 'The Kennedy/Marshall Company', they have created hit films such as 'The Bourne' series including 'The Bourne Identity' released in 2002 which made $214,034,224 in the box office from a budget of $60 million. As you can see 'The Bourne' was very successful over its span of 10 years with all of its films making similar profits to the first. I have mentioned these films as they are quite similar to our opening sequence in a way as they both have the same crime/thriller genre and both include themes of danger, action and adventure. We would be happy to have The Kennedy Marshall company as a possible distributors as they have proven themselves to be a very successful film-production company in the mainstream film industry.
The second film company that i thought would be suitable to distribute our media product is Metro-Goldwyn-Mayer (MGM), they are also a very successful mainstream film creator and distributor. They have proven how good their distribution techniques and methods are through the successful distribution of blockbuster film 'Casino Royale' which made extremely lucrative profits of $599,045,960 after its release in 2006. Without the distribution carried out by MGM it could have been a completely different story as the distribution is what informed and alerted fans of the James Bond series across the world that there was to be an addition to the series and giving them the date of release and subsequently to the release of the film in cinemas MGM promoted the release of the DVD and Blu ray versions which they also set the original price for. Without this extensive marketing and distribution the could of possibly failed in making such large profits as they did.
The reason that i mentioned 'Casino Royale' as an example is because the film is also quite similar to our opening sequence and has a similar story line related to spies, conflict and corruption within governments and organisations. We would use MGM to create and distribute the trailer and to gain multiple TV spots and extensive coverage of the opening premiere of the film etc. to further promote the product and attract more people, this marketing would be key to the films success.
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